“We are continually faced with a series of great opportunities brilliantly disguised as insoluble problems.” – John W. Gardner
Our previous post highlighted the recent plastic bag ban enacted by the Los Angeles City Council as reported by the Los Angeles Times (L.A. OK’s Ban on Plastic Bags at Checkout, May 24 2012). We posted a link to our blog on a Packaging Professional LinkedIn Work Group last week seeking input from the packaging community. Our posting on the Work Group sparked a heated debate that continues.
In reality, is that there is no perfect solution. There are advantages and disadvantages associated with paper, plastic, and reusable bags. The industry perspectives depend upon whether you are part of the plastic or wood products industries. Another component of the debate centers around the litter associated with plastic bags and personal responsibility (or lack of?). Packaging bans and legislation are in place worldwide and are gaining traction in North America.
As mentioned in the opening quote, we believe that this is a great opportunity to proactively review your packaging practices. This could lead to cost/waste reductions, increased customer satisfaction, and improved brand image.
- What do your customers think of your packaging?
- Have you explored alternative packaging materials?
- Do you request innovative packaging solutions from your suppliers?
Wishing you success as you seek opportunities in your problems.