Celebrating Earth Day Beyond Today


Earth Day is an annual event celebrated on April 22 to raise awareness of environmental issues and to challenge people to take action to improve the environment. It was founded in the United States in the 1970’s as a response to the ongoing pollution challenges including the 1969 oil spill in the Santa Barbara Channel near the city of Santa Barbara in Southern California.

Now over forty years later, it is an event celebrated globally.  According to the United Nations website “…over a billion people in 190 countries take action for Earth Day annually… all on behalf of the environment”.

This one day event will get a tremendous amount of mainstream media attention and local organizations/causes will benefit from thousands of volunteer hours. Large corporations will also take this opportunity to present their green credentials. Heck… Even some small consulting firms will even blog about it (wink…. wink…).

While researching Earth Day, we discovered a quote from the famed chimpanzee researcher and anthropologist, Jane Goodall:

“You cannot get through a single day without having an impact on the world around you. What you do makes a difference, and you have to decide what kind of difference you want to make.” —Jane Goodall

Here at Cascadia Packaging Group, we are proud of our efforts to challenge our clients to rethink the strategic role of packaging within their supply chains and manufacturing operations. We deliver innovative solutions that benefit our clients’ bottom line and the environment. Packaging cost and waste reductions continue to accrue for our clients on a daily, monthly, and annual basis.

We encourage you to celebrate Earth Day by taking a step back and looking at the bigger picture. Yes… Volunteering for a one day clean-up is a great opportunity to help your local community. However, upon your return to work the next day, keep thinking about how you can make a bigger impact. What changes can you make that will have a positive impact on your operations and the environment every day?   What kind of a difference do you want to make?

Earth Day is a great day to take time out to reflect on the current state of our environment and more importantly what we would like to leave for future generations. Don’t underestimate the impact you can have in your personal and professional life by thinking beyond just one day.

Wishing you a Happy Earth Day (Year)!

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